Online Marketing
Online marketing is the promotion of products or services using internet-based platforms such as websites, social media, search engines, email, and digital advertising. It allows businesses to reach a global audience with measurable and highly targeted campaigns.
Differences Between Online & Offline Marketing
Offline Marketing
Offline marketing is the promotion of products or services through traditional, non-digital channels such as television, radio, billboards, flyers, print media, and in-person events. It focuses on physical presence and mass communication, often limited by geographic reach.
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